Preparation wins interviews. Begin by reviewing the company’s website. There’s great information related to the company’s culture, history, mission, values, and locations on the site. Search for blogs, articles, and profiles of the company and its leaders.

While the company is interviewing you, don’t forget that you, too, are interviewing the company.

Use social media as a tool to dig up information. If possible, visit the business as a guest. Research the position you are applying for. Try to figure out how your skills align with the company’s desired skills – the more alignment, the stronger your candidacy.